Joe Gullo Digital Media


joegulloWelcome to Joe Gullo Digital Media. I’m Joe Gullo, the digital content producer at the local FOX and ABC affiliate in Burlington, Vermont.

In today’s world, it’s hard to find someone not on their mobile phone, computer, or “wearable” device. This website helps you reach those individuals through proven tips and techniques. I’ll break it down, so you don’t have to.

Joe Gullo Digital Media can help you grow and build connections with prospective with your digital properties. The most successful campaigns, aren’t the ones that promise you the most likes, it’s the ones that help give you long lasting relationships.

At the center of it all is content. With experience both in the journalism, writing, and digital media fields, I can help get your content and posts noticed through both traditional and digital media.

Through connections, engagement, planning, and execution you can watch not only your community grow, but your business too.

I’m looking for freelance projects to help build up my digital media portfolio. If you to take your digital properties to the next level – see what you can expect when we work one-on-one.


Any thoughts or opinions posted on this website and my social media accounts are my own and do not necessarily reflect the thoughts and opinions of my employers.

Areas of Expertise

Social Media

Digital Strategies

Interactive Elements

Digital Training


A printable resume and reference list is available upon request. Contact me to obtain any or all of these documents.


Social Media/Web Producer – FOX 44/ABC 22
Colchester, VT  • February 2012 – Present

  • Produces and manages content for the website
  • Promotes content and special events on social networking websites like Facebook, Twitter, and Google+
  • Created and manages the station’s mobile app
  • Makes interactive content like maps, timelines, live-blogs for the web and mobile app
  • Analyzes website traffic data for news and sales department
  • Coordinates digital content with reporters, producers, and meteorologists
  • Creates and implements digital strategies for web, mobile, and social media

Webmaster (Freelance) – Metro Pumps and Systems, Inc. 
Edison, NJ  • January 2005 – Present

  • Manages the company’s website
  • Assists with search engine optimization and analytics

Intern – WPTZ
Plattsburgh, NY  • October 2011 – December 2011

  • Assisted producers and reporters write stories for on-air broadcasting
  • Called and help setup stories for reporters, producers, and new director
  • Shot video for news stories

Videographer – Oak Crest Day Camp
Somerset, NJ  • June 2010 – December 2011

  • Shot, edited, and uploaded weekly camp highlight videos
  • Updated the camp’s website
  • Produced and edited a video yearbook
  • Created, printed, and organization a daily staff newsletter


B.A. Broadcast Journalism – SUNY Plattsburgh
Plattsburgh, NY  •  August 2009 – December 2011


Social Media
Interactive Elements
Digital Strategies
Website Management

Program Knowledge

  • Social Media: Facebook, Twitter, Google+, YouTube, Vimeo, Pinterest
  • Analytics: ComScore, Google Analytics
  • CMS: WordPress, WorldNow, Inergize Media
  • Other: Storify, iMovie, iPhoto, Final Cut  


Here’s how I have helped FOX 44 and ABC 22 reach their digital goals. Here is my average year-to-year performance:


Measured in %. 


Live-Blog of Prison Break NY
Fireworks Spectacular
Pumpkin Carving Photos
Social Media
Lays “Do Us a Flavor” Contest
Social Media
Analytic Reporting
Yellow Bike


Contact Me

Use the contact form below to get in touch. I’ll respond within 24-48 hours.

Fields marked with an * are required

Follow Me


Email Addresses

Press Inquiries: press[at]joegullo[dot]com
Ad Inquiries: ads[at]joegullo[dot]com