Resume

NY Comptroller’s Office

December 2019 – Present
Albany, NY

Digital Content Specialist

  • Analyzes and creates metric reports for management and web team
  • Executes digital strategies for the agency’s website, social media platforms, video and other marketing initiatives
  • Assists with implementing changes to content and website layout
  • Writes and updates social media and website content
  • Tracks feedback on agency content on the web and social media platforms

WTEN/WXXA

April 2016 – December 2019
Albany, NY

Digital Content Manager

  • Assists news managers and news director in developing and implementing online news content strategies
  • Manage and assist web team in posting content to the station’s website and social media sites
  • Mentors and trains staff on the web
  • Contributes to the station’s website and social media accounts
  • Ensures content is accurate and up-to-date
  • Builds special landing pages for news, sales, and promotions

WFFF/WVNY

February 2012 – April 2016
Burlington, VT

Digital Content Producer

  • Produced and managed content for the website
  • Promoted content and special events on social networking websites like Facebook, Twitter, and Google+
  • Created and managed the station’s mobile app
  • Created interactive content like maps, timelines, live-blogs for the web and mobile app
  • Analyze website traffic data for news and sales department
  • Coordinated digital content with reporters, producers, and meteorologists
  • Created and implemented digital strategies for web, mobile, and social media

Education

SUNY Plattsburgh

August 2009 – December 2011
Plattsburgh, NY

Broadcast Journalism, BA